ARTICLE
"The virtuous circle of customer experience: the sustainable growth of your business is connected to customer delight and employee fulfilment..."
This sustainable growth requires a strong commitment from your customers, who should be more than satisfied with the experience they have had with your company: they should be delighted and …why not … overwhelmed! In short, they must experience this famous WOW as often as possible, which will make them ambassadors for your company. This will be more valuable, in terms of customer commitment in the long term, than all the "loyalty cards" and all the media campaigns in the world .
But this profound customer commitment can only be sustained through the passionate mobilisation of your employees: everyone must be fulfilled by contributing to the success of the company and the daily satisfaction of customers : this can be achieved thanks to a management that empowers and considers them.
This sustainable growth relies on a "delighted ambassadors" customer base which SPURS prospects to become customers, and on a fulfilled employee base which SPURS their colleagues to stay committed in your business. This base should also spur candidates to join them and customers to remain loyal and "spread the word" to other potential customers.
This is the virtuous circle of the customer experience, which is initially found in a shared attitude: "SPURRING ON"
BIOGRAPHY
«Pierre Daems worked for 8 years as marketing manager in companies and for 12 years in a Franco-Canadian strategy and management consulting firm before founding Aube Conseil in 2013.......»
He was customer relationship manager at Air France Canada and later joined France Telecom in Paris as director of marketing and communication for satellite mobile services. He then joined SECOR, strategy and management firm based in Montreal, Toronto, Vancouver, New York and Paris.
He worked for 8 years in the Paris office and for 4 years in the Montreal office. He became a Partner in 2010. As a consultant, Pierre has developed a particular interest in supporting changes in companies (customer experience management, dynamics and performance of management teams, leadership and strategic alignment of managers, preparation and facilitation of seminars for Corporate Universities and Strategic Forums, etc.).
Pierre Daems is a graduate of ESSEC and has a MIAGE (maîtrise d'informatique appliquée à la gestion des entreprises - Master of Computer Science applied to Business Management) from the University of Dauphine.
EXPERTISE
-Strategic thinking Executive teams
-Customer Experience Management projects
-Facilitation of workshops on customer experience
-Dynamics and cohesion of management teams
-Coaching of executives (strategy, organization, management)
-Support to transformation projects
-Support to management projects through values
-Annual team seminars
-Strategic alignment seminar with executives
-Support to Corporate Universities programs |
